WHO ARE WE
GIVE WEAR LOVE was founded in 2018 by Amelia Twine. Amelia worked in sustainability in food for many years before noticing core parallels between the food and fashion industries, in terms of their impact on planet and people.
GIVE WEAR LOVE is a destination for sustainable, ethical, slow fashion. We provide an alternative to fast fashion, where the style savvy shopper can find beautifully curated seasonal Edits of conscious clothing. We select our favourite basics and statement pieces from brands that have transparency and accountability integral in the production of their garments.
The fashion industry is one of the most polluting and damaging industries worldwide, exploiting the environment and communities in favour of an unsustainable ‘fast fashion’ dynamic. But things are beginning to change…
In recent years, the true cost of industry practices have begun to attract global attention. Now, a clear call to action is developing, at both brand and consumer levels… when you buy new, buy sustainably.
HOW TO MEASURE A GOOD BRAND
GIVE WEAR LOVE is all about good clothing. Good brands on a quest to produce low impact clothing with a transparent production story. ‘Sustainability’ is not an absolute: it’s about taking the right steps in the right direction. It’s about both the environment and society.
The industry is already on the move. New techniques, processes and materials are being developed all the time. The journey has begun in addressing the social and environmental impact of fashion production, but there is still a long way to go. Few garments are perfectly sustainable in both environmental and social terms... but that ideal is something we’ll always be hunting for.
These are some of the things that we will be looking out for from the brands we stock.
Garment composition: Garments must be made primarily of reused, recycled or sustainable fabrics
Non degradable materials: The use of non-degradable synthetic fibres is avoided unless there is no viable alternative (such as in the case of Elastane)
Toxic chemical processes: Alternative products and processes are used in place of toxic chemicals and pesticides that damage the environment and workers health
Water usage: Excessive water usage in the production of fabrics is addressed
Working conditions: Throughout the supply chain, good and fair working conditions are maintained that support workers’ rights and health
Animal welfare: Animal products must be from high welfare sources
Modern slavery: Modern slavery cannot exist at any point throughout the supply chain